Today’s labour market is becoming increasingly flexible, moving away from traditional models. The expectations of Generation Z, Millennials and Generation X differ significantly — from motivation and career paths to attitudes towards remote work, benefits and artificial intelligence. For businesses, this means one thing: a one-size-fits-all approach to hiring, retention and talent development is no longer effective.
The new analytical brochure by Antal Kazakhstan focuses on how different generations:
- make decisions about changing jobs and income levels;
- choose employers and shape their expectations of companies;
- assess career prospects, workplace flexibility and benefits packages;
- respond to the adoption of AI and view their professional future.
Special attention is given to the reasons for leaving companies, salary dynamics, and the key soft skills that will define the value of professionals in the coming years. This is not a theoretical overview, but practical analysis enabling HR and business teams to fine-tune their EVP, manage turnover risks, and build long-term workforce strategies.
The brochure also includes a dedicated analytical section featuring employer insights from the company’s pulse survey on staff turnover following the results of 2025.
To receive the brochure “The Labour Market Across Generations”, please complete the form on our website – https://antalkazakhstan.kz/brochure-generation-labour-kz/